The 3rd Best Day of My Life

3rd Best Day of My Life - A Credit Union Merger

We lifted our glasses of champagne in celebration; After months of evaluating merger proposals from several credit unions, selecting a finalist, and completing the final negotiations my client could finally breathe a sigh of relief.  Leaning back in… Read More

Instant Gratification Through Mergers

Mergers Provide Instant Gratification

Small credit union managers can be forgiven for feeling a little stressed. They regularly face one of the most challenging jobs in the financial industry: trying to operate a small, community credit union in the same field as… Read More

The Squeeze On Small Credit Unions

The Squeeze On Small Credit Unions

There was a time when a quaint, small credit union could compete with the bigger organizations in town. In simpler times, things were a lot different; however, today’s ultra-competitive credit union economy relies on economies of scale in… Read More

Every Credit Union Needs A Growth Plan

Growth — It’s a word synonymous with success for most businesses. In the credit union world, however, growth isn’t necessarily as cut-and-dry as building a bigger balance sheet. In today’s competitive marketplace, financial institutions are often considered successful when… Read More

Considerations for Adding a Merger to Your Credit Union’s Growth Strategy

Adding a Merger to Your Credit Union’s Growth Strategy

In the credit union industry, size matters. Mergers offer credit unions a strategic opportunity to gain a competitive advantage through growth. Credit union mergers and acquisitions have been on the rise for several years. In 1969, there were… Read More

Millennials Are Key To Credit Union Growth

Millennials and Credit Unions

Millennials, that tenacious generation born during the late 80’s and through the 2000’s, are the driving force behind a significant upsurge in credit union growth. According to a study conducted by the TransUnion, the percentage number of millennials… Read More

7 Elements of a Strategic Growth Plan

7 elements of a strategic growth plan

Strategic organizational growth doesn’t happen by accident, or without plenty of care and nurturing. This is especially true with credit unions, where members benefit from growth, not third-party stockholders. Creating an intentional and forward-thinking strategic growth plan is… Read More

3 Ways a Merger Can Help Your Credit Union Capture More Business

3 Ways a Merger Can Help Your Credit Union Capture More Business

An economic research by the Federal Reserve Bank of San Francisco published in September, 2011 shows that in 1969, when there were 23,866 credit unions in the U.S.A., these unions’ assets totaled $16 billion. This was equivalent to… Read More

5 Strategies to Position Your Credit Union for Success with Millennials

Position your credit union for millennial generation with a merger

The World Council of Credit Unions reports that the average age of members to credit unions is 47 in U.S. This makes drawing in Millennials more important than ever as aging members reach retirement. With current membership in… Read More

5 Tips For How Digital Marketing Can Help Your Credit Union Generate Loan Growth

Digital Marketing of Credit Union Loans - Merger as an Option

It’s a simple fact of life that virtually every successful credit union focuses on loan growth as a major strategic priority. Of course, the challenge lies in finding cost-effective and efficient ways to gain that growth in quality… Read More

6 Growth Strategies for Small & Medium Credit Unions

Credit Union Growth

Sustained growth can seem insurmountable as a small credit union or medium-sized credit union in a large market. Nearly 80% of industry membership growth is attributed to the 435 credit unions with over $500 million in assets according… Read More

Mergers May Be In Your Employees’ Best Interest, and Here’s Why

Mergers may be in credit union employees best interest!

On the whole, credit unions are well known for taking care of not only their members, but their employees, too. There are all sorts of reasons for that, of course, with one of them being that employees who… Read More

The Future of Credit Unions – Average CU $2 Billion in Assets

Average Credit Union Size $2 Billion in 2033 - Bridge

Strategic planning season once again upon us. It is occasionally helpful to take a big step back from the annual planning cycle and truly contemplate the long term future of the credit union industry and the strategic implications… Read More

2008 National Credit Union Growth Study

Results from the 2008 National CEO Growth Survey were combined with an in‐depth industry analysis of 5300 Call Reports conducted by CEO Advisory Group. This analysis of national trends data has helped us identify at least 7 significant variables that are demonstrating increased growth performance and potential “growth keys to success” for generating higher productivity.